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7 Rules of Personal Branding
Personal branding is the process of clarifying the qualities that differentiate you from the rest. As stated by Entrepreneur,...
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Building a Brand Story in a Crisis
2020 has been a rollercoaster. During difficult times, telling a brand story can be hard. But even though it...
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Building Brand Loyalty Online
No question, during this pandemic and recession, the way consumers shop is changing; therefore, the way brands connect with...
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8 Tips for Creating a Brand
When creating a brand, there are many things to think about. It is not just about the logo of...
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Cause Branding vs. Cause Marketing
Cause branding might be considered synonymous with the cause marketing, but there are differences that will be identified below....
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Brand Storytelling 101
Surely the fanciful term has crossed your path lately? If you are in the marketing industry, Brand Storytelling is...