-
Effective Ways to Brand Your Start-Up as an Innovator
What makes a business innovative? Consistency, peer promotion, and becoming a portal are three ways to brand your start-up...
00 -
5 Keys to Brand Building
With entrepreneurship sky rocketing, the more and more small and medium-sized businesses are opening. Branding has become a major...
-
What is the Problem with this Company’s Name?
The Supreme Court does not allow obscenity or profanity in the title of a company, so why did the...
-
Branding that Won’t Break the Bank
Branding requires a great deal of time and effort to both form and maintain – and that can lead...
-
Naming Tech Startups: Case Study
Certainly the brand naming of high profile social media networks, and tech startups garner media attention. Some names are...
-
Are Mega Brands Dead?
Will 2014 mark the year that giant brands like Tide, Coca-Cola, Wheaties, and Cheerios start their slow spiral into...
-
Brand Beginnings: How Did the Biggest Brands Start?
Dell shares the humble beginnings of some of the biggest brands in their “Beginnings” ad. It comes as no...
-
Building Brand Loyalty, a Richard Branson story
World famous entrepreneur, Richard Branson is known for his expertise in growing outstanding companies through brand loyalty & by...
-
Startup Brand Naming: Why all those Quirky Names?
Kaggle, Mibblio, Shodogg, Zaarly. What do they all have in common? They are part of the trend that startups...
-
Naming A Startup: Advice from Startup Mentors
What does it take to name a startup? In a recent article by the Wall Street Journal, experts weigh...