-
Branding 101
Branding is typically thought of as developing a name or a logo for a company or product (service). However,...
00 -
My 7 Favorite Tips For The Perfect Domain Name
A key aspect of starting a business, is starting a website. Once you’ve spent the time and resources to...
-
Is Alexa the New Way to Brand Your Company?
Brands looking for new ways too engage customers may find potential in creating branded voice experiences on Amazon’s Alexa,...
-
Mobile Apps That Will Help You Create Branded Visuals
Consistency is always key in branding, but with the variety of platforms and formats you share your brand on,...
-
Selecting the “Write” Font For Your Brand Logo [INFOGRAPHIC]
It can be easy to forget the importance of font when creating your company’s brand logo. How much can...
-
7 Logo Trends for 2017
Last year, we presented 16 Logo Trends for 2016, all gathered from LogoLounge. Over one year later, LogoLounge has...
-
Branded House or House of Brands?
When considering brand strategy, should your company employ a branded house, or house of brands? Which method is going...
-
Top Global Brands: 2009 vs. 2014
Five years is a long time in the business world. Many brands have stepped up their game and risen...
-
Breaking Brand Habits
One of the toughest challenges marketers face is persuading buyers to choose their brand over a brand that they...
-
Brands Go Back to School: Jell-O Enters University Sports Marketing
Tired of seeing nothing more than beer, life insurance, and cars decorating the commercial blocks? New Consumer Packaged Goods...