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Naming Portfolio

IDeas BIG (brand identity group) is a leading brand naming consultancy, with over 500 implementations. Chief Naming Officer Neil M. Brown is author of the popular book, Breakthrough Branding:  Brand Naming Tips & Trade Secrets.

Following is a partial list of names and taglines we’ve created over the years that we are proud of:

NAME DESCRIPTION
Lemonade Casual Beachwear
GooGoo Gourmet Baby Foods
Blossoms Cosmetics
Retro Bistro Restaurant
FaithBridge Foster Care Service
Delicious Without Doubt Tagline: Anti-Allergy Foods
Thought For Food Recipe Series
Pizza to the People Pizzeria and Delivery
Nutrition Commission Wellness Services
Gringo Joe’s Salsa
Iconic Concepts Music Merchandise
Iconic Shop Ecommerce Music Merchandise
Tonga Flavored Rums
Fruitsi Smoothies
Gormons Gourmet Fast Food
Baubles & Bling Jewelry
Dermisa Cosmetics
Moxie Merchandise Licensed Apparel
Memphis Smokehouse BBQ Sauce
Leopard Adventures Safari Travel Agency
Cucina Olive Oil
Sense Appeal Tagline: Packaging Materials
trendE Fashion for Teens
Sumptia Hotel
Chiseled Nutrition Supplement
Eruption Soccer Club
Fostrian Business Capital Finance Company
HindSight Testing Service
appleCart IT Platform
Not Your Status Quo Tagline: IT Platform
eyeCandy Interior Lighting Products
Cloud Accounting Institute Thought Leadership Platform
Upfit Insider Blog
Sonrisas Plan Dental Dental Insurance for Hispanic Market
Win Practice Performance Practice Management
Space Commercial Real Estate
SandraCare Home Healthcare
AfterMath Claim Science Claim Management
CMEinsight Education Services
Maestro Commerce Ecommerce Software
Extreme Practice Makeover Book Name
Viant Healthcare Network Services
DesignerPlace.com Interior Design Portal
Hydrofoil Ocean Freight Systems
Sonic International Freight
Return on Innovation Tagline: Automation Equipment
Solve It. Tagline: Electronic Components
Tradesman Tough Tagline: Construction Tools
LightStyles Newsletter to Lighting Architects
Power to the People Residential Electric Contractors
Beef Up Your Toolbox Tagline: Construction Tools
Enginuity Fastening System
Weld Smarter Tagline: Welding Equipment
NiteLights Exterior Lighting
Think Visually Tagline: Packaging Graphics
SeaHawk Offshore Drilling Equipment Components
Mission Critical Tagline: Pump Manufacturer
Perfect Finish Tagline: Laminating Films
Maximum Connectivity Tagline: Electronic Interconnect
Dealer Friendly Tagline: Distributor Program
YouNique Dental Materials
WorkTuff Truck Service Bodies
Healthcare Trends Institute Thought Leadership Program
Skywriters Blog